About
Your business runs on duct-taped workflows. I replace them with real systems.
Origin
When I was twelve I started jailbreaking iPhones. Not because it was cool, but because the phone didn't do what I wanted it to do. So I made it. I dug into system files, broke things, fixed them, and learned how software actually works by forcing it to work for me.
That's still what I do. The difference is now it's for businesses. You've got schedules on paper, payroll in a spreadsheet, and half the team communicating through group texts. I look at all of that and build one system that handles it. Something clean, something everyone on the team can actually use without calling somebody for help.